InfluxMD
Medical Practice Growth Blog
Patient acquisition and conversion in the age of AI
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The AI Slop Crisis in Medical Marketing
AI-generated content now dominates major platforms, with 54% of LinkedIn posts showing AI signatures. For medical marketers, low-quality AI slop triggers FTC enforcement, destroys search rankings, and creates patient safety risks. Google's 2024 updates eliminated traffic for bulk AI content. This guide provides strategies and frameworks with actionable recommendations to build a competitive advantage through quality....
AI-Generated Slop: When Humans Weaponize Technology
Between 2022 and 2025, humans weaponized AI tools to flood the internet with fraudulent content, causing tens of billions in losses. Examples include 11,000 retracted academic papers, a 25.6 million dollar deepfake heist at Arup, 1,271 fake news sites, and 17 percent of Google results now AI-generated. State actors, criminals, and opportunists exploited accessible AI for election manipulation. This is not an AI problem but a human decision problem....
Making the Move to GEO: Your Complete Guide to AI Optimization
Generative Engine Optimization (GEO) ensures AI platforms like ChatGPT, Perplexity, and Google AI cite your medical practice when patients ask health questions. With 87% of healthcare searches triggering AI responses and AI-sourced leads converting at 13x the rate of traditional search, GEO is critical. This guide covers how AI platforms choose sources, proven tactics, E-E-A-T signals, measurement strategies, and implementation roadmap for medical practices....
Stand Back, I'm a Vibe Coder
My kids lost respect for me when I started laughing at my own dad jokes. Vibe coding brought me back from generational exile. For 18 months, I've collaborated with Claude to rewrite our medical CRM core - not pure vibe coding, but strategic AI partnership that actually works....
Why the AI Bubble Burst Doesn't Bother Me: A Reality Check on Expectations vs. Value
The LA Times declares the AI bubble over, GPT-5 disappoints, and investors panic. But at InfluxMD, we're having our best year ever. While the hype crashes, practical AI applications that solve real problems continue to thrive. The bubble burst isn't the end—it's the beginning of useful AI....
When Algorithms Fail Medicine: Evidence of AI's Unfulfilled Promises in Healthcare
Medical AI promises revolutionary healthcare transformation but mounting evidence reveals predictive systems consistently fail in real-world deployment. From IBM Watson's $5 billion collapse to biased algorithms affecting 200 million Americans, systematic failures plague the field despite massive investment and marketing hype....
Medical Practice Lead Conversion Rates Reveal Massive Opportunities for Improvement
Medical practices lose up to 90% of potential patients through inefficient lead management systems. 78% of appointment calls aren't from new patients, 59% of qualified callers never book appointments, and 25% of calls go unanswered. With average conversion rates of just 3.2% versus 21% for top performers, practices responding within 5 minutes are 21 times more likely to convert leads than those waiting 30 minutes....
The Medical Practice Lead Conversion Crisis: What 2025 Data Reveals About Winning Patients
Medical practices face a stark reality in 2025: only 1 in 9 inquiries convert to patients, with 25% of ad clicks being fraudulent and average response times of 47 hours. While costs per lead climb to $53.53, successful practices achieve 1,500% ROI by focusing on lead qualification over volume and implementing AI systems that deliver $3.20 return per dollar invested....
Reframing the CRM Use Case for SMB Medical Practices
Discover how small and medium-sized medical practices can leverage CRM systems for pre-sales, patient retention, and practice growth without complex EHR integration. Learn practical strategies for automating non-clinical workflows....